
ClickTrain Certification
Certify Excellence, Not Just Basics

Assessments

Search - Basic
Get hands-on with Google Ads by creating a mock account. Build and structure campaigns for residential and commercial audiences, set a target CPA, and conduct keyword research to refine your targeting. This beginner-level assessment will develop your foundational skills in campaign setup and keyword strategy.
Note: Fees apply for Freelancers + Agencies.

Search - Intermediate
Strengthen your ad copywriting skills by creating variations for client approval and setting up an A/B testing structure. Learn to explain your thought process and run tests to optimise ad performance. This intermediate assessment focuses on crafting persuasive ad copy and developing an effective testing framework.
Note: Fees apply for Freelancers + Agencies.

Search - Advanced
Master advanced Google Ads techniques by creating a DSA campaign and reporting on search terms. Set up a page feed with labels, create monthly reporting, and optimise using detailed performance insights. This advanced assessment is designed for those ready to tackle complex reporting and automation within Google Ads.
Note: Fees apply for Freelancers + Agencies.

Shopping - Basic
Start with a mock account and create a Standard Shopping Campaign focused on men’s fleeces in the UK. This beginner-level assessment is ideal for those looking to get familiar with Shopping Ads and product-based targeting in Google Ads.
Note: Fees apply for Freelancers + Agencies.

Shopping - Intermediate
Develop an advanced Shopping campaign strategy by building a PMax campaign with multiple asset groups and a branded Shopping campaign focused on men’s fleeces. This assessment emphasizes audience segmentation and brand-focused keyword targeting.
Note: Fees apply for Freelancers + Agencies.

Shopping - Advanced
Create a Dynamic Remarketing campaign targeting previous visitors to maximize re-engagement with product pages. This advanced assessment requires experience in remarketing and targeting techniques within Shopping Ads.
Note: Fees apply for Freelancers + Agencies.

Analytics - Basic
Get started with GTM and GA4 by setting up basic events like add-to-cart, checkout, and contract enquiry. This beginner-level assessment introduces foundational skills in event tracking and analytics setup for e-commerce.
Note: Fees apply for Freelancers + Agencies.

Analytics - Intermediate
Expand your analytics capabilities by implementing GA4 and Meta Ads tags for dynamic remarketing and event tracking. This intermediate assessment will enhance your skills in cross-platform tagging and remarketing setup.
Note: Fees apply for Freelancers + Agencies.

Analytics - Advanced
Implement advanced analytics with EU consent tags and build a BigQuery logger to track consent rates. This advanced-level assessment is tailored for those ready to work with consent compliance and data logging.
Note: Fees apply for Freelancers + Agencies.

Paid Social - Basic
Create a Mock Meta Ads Account and build Traffic campaigns for a men's fleece collection. Target UK users with broad outdoor interests, create multiple ad sets with audience variations, and design carousel ads showcasing different products.
Note: Fees apply for Freelancers + Agencies.

Paid Social - Intermediate
Build Conversion campaigns optimized for 'Add to Cart' with four unique audience segments. Create lead form ad variants and branded prospecting campaigns with brand safety measures. Present mock client reports showing performance analysis.
Note: Fees apply for Freelancers + Agencies.

Paid Social - Advanced
Master Dynamic Product Ads (DPA) for remarketing with catalogue integration. Set up Commerce Manager, implement pixel tracking, configure ROAS targets, and demonstrate advanced event tracking with Meta Pixel Helper validation.
Note: Fees apply for Freelancers + Agencies.
Preparation Courses
Google Ads Masterclass


Get up to speed with the latest Google Ads strategies & tactics that work.
Price: MembershipGod Tier Framework


Inside the God Tier Framework you will find checklists, SOPs, cheat sheets and guides for everything.
Price: $499Ultimate 2024 Google Ads Training


My complete Google Ads crash course is going to show you the exact skills and techniques you need.
Price: £69.99Server-side Tagging In GTM


The course will teach you everything you need to know about this tagging paradigm.
Price: €599Performance Max Impact


The course guides you from understanding the basics of Performance Max campaigns to advanced optimization techniques.
Price: $199Performance Max Mastery


Learn how to launch, optimise & scale Performance Max campaigns.
Price: MembershipQuery GA4 Data In BigQuery


Query GA4 Data In Google BigQuery is a comprehensive zero-to-hero course designed to teach you everything you need to know about raw data access, query, and analysis.
Price: €599Web Browsers And Tracking Protections


Learn about web browsers, tracking protections, and how the world of technical marketing is changing.
Price: €299Conversion Tracking Mastery


Conversion Tracking Mastery is a complete course to help PPC Experts measure more high-quality data in Google Ads.
Price: Membership
OUR MISSION
Empower Performance Marketing Teams
with the right talent & cutting-edge tools.
Our integrated approach:
- Screening and skills self-assessment.
- KYC and right-to-work checks.
- Advanced skills testing in specific areas.
- Freelancers: Set hourly rates.
- Full-time professionals: Set annual salary expectations.
- Agencies: Set minimum retainers.